/* =========================================================
   IZ MEDIA — warm editorial system
   Paper + ink + one vermilion accent. Made to feel hand-set.
   ========================================================= */

:root{
  /* paper & ink */
  --paper:    #f4efe6;   /* warm cream */
  --paper-2:  #ece5d8;   /* slightly deeper card */
  --ink:      #211d18;   /* warm near-black */
  --ink-soft: #5b5347;   /* muted body */
  --line:     #d8cfbf;   /* hairlines */
  --line-2:   #c9bfac;

  /* accents — one warm primary, one quiet secondary, shared chroma */
  --accent:   oklch(62% 0.17 38);    /* vermilion */
  --accent-d: oklch(55% 0.16 36);
  --sage:     oklch(62% 0.06 150);   /* muted secondary */
  --denim:    oklch(58% 0.07 250);

  /* dark surface for footer */
  --dark:     #221e18;
  --dark-2:   #2c271f;

  --serif: "Newsreader", Georgia, serif;
  --sans:  "DM Sans", system-ui, -apple-system, sans-serif;
  --disp:  "Bricolage Grotesque", "DM Sans", system-ui, sans-serif;

  --maxw: 1200px;
  --pad: clamp(20px, 5vw, 64px);
}

*{ box-sizing:border-box; margin:0; padding:0; }
html{ scroll-behavior:smooth; -webkit-text-size-adjust:100%; }
body{
  font-family:var(--sans);
  background:var(--paper);
  color:var(--ink);
  line-height:1.6;
  font-size:17px;
  font-optical-sizing:auto;
  overflow-x:hidden;
  -webkit-font-smoothing:antialiased;
}
img{ max-width:100%; display:block; }
a{ color:inherit; text-decoration:none; }
::selection{ background:var(--accent); color:#fff; }

.container{ width:100%; max-width:var(--maxw); margin:0 auto; padding-inline:var(--pad); }
.section{ padding-block:clamp(70px,11vw,140px); }

/* paper grain ------------------------------------------------ */
.grain{
  position:fixed; inset:0; z-index:9999; pointer-events:none;
  opacity:.05; mix-blend-mode:multiply;
  background-image:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='180' height='180'%3E%3Cfilter id='n'%3E%3CfeTurbulence type='fractalNoise' baseFrequency='0.85' numOctaves='3' stitchTiles='stitch'/%3E%3C/filter%3E%3Crect width='100%25' height='100%25' filter='url(%23n)'/%3E%3C/svg%3E");
}

/* =================== TYPE ==================================== */
h1,h2,h3{ font-family:var(--disp); font-weight:700; line-height:1.02; letter-spacing:-0.02em; }
.kicker{
  font-family:var(--sans); font-size:.82rem; font-weight:500;
  letter-spacing:.08em; text-transform:uppercase; color:var(--ink-soft);
}

/* =================== NAV ==================================== */
.nav{
  position:fixed; top:0; left:0; right:0; z-index:200;
  transition:background .3s ease, border-color .3s ease, padding .3s ease;
  border-bottom:1px solid transparent;
}
.nav.scrolled{
  background:color-mix(in srgb, var(--paper) 88%, transparent);
  backdrop-filter:blur(12px) saturate(1.2);
  border-bottom-color:var(--line);
}
.nav-inner{
  max-width:var(--maxw); margin:0 auto; padding:18px var(--pad);
  display:flex; align-items:center; justify-content:space-between; gap:24px;
}
.nav.scrolled .nav-inner{ padding-block:13px; }

.logo{ display:flex; align-items:baseline; gap:.28em; font-family:var(--disp); }
.logo-mark{
  font-weight:800; font-size:1.35rem; letter-spacing:-.03em;
  background:var(--ink); color:var(--paper);
  padding:.04em .26em; border-radius:3px; line-height:1;
}
.logo-word{ font-weight:600; font-size:1.2rem; letter-spacing:-.01em; }

.nav-links{ display:flex; align-items:center; gap:clamp(18px,2.4vw,38px); }
.nav-link{
  font-size:.96rem; font-weight:500; color:var(--ink); position:relative; padding-block:4px;
}
.nav-link:not(.nav-cta)::after{
  content:""; position:absolute; left:0; bottom:0; height:2px; width:0;
  background:var(--accent); transition:width .25s ease;
}
.nav-link:not(.nav-cta):hover::after{ width:100%; }
.nav-cta{
  background:var(--ink); color:var(--paper); padding:.55em 1.1em; border-radius:100px;
  font-weight:600; transition:transform .2s ease, background .2s ease;
}
.nav-cta:hover{ background:var(--accent); transform:translateY(-1px); }

.nav-right{ display:flex; align-items:center; gap:14px; }
.lang-toggle{
  font-family:var(--sans); font-size:.84rem; font-weight:600; cursor:pointer;
  background:none; border:1px solid var(--line-2); color:var(--ink);
  padding:.5em .9em; border-radius:100px; transition:border-color .2s, color .2s;
}
.lang-toggle:hover{ border-color:var(--ink); }
.lang-toggle .lang-ar{ display:none; }
html[dir="rtl"] .lang-toggle .lang-en{ display:none; }
html[dir="rtl"] .lang-toggle .lang-ar{ display:inline; }

.hamburger{ display:none; flex-direction:column; gap:5px; background:none; border:0; cursor:pointer; padding:6px; }
.hamburger span{ width:24px; height:2px; background:var(--ink); transition:.3s; border-radius:2px; }
.hamburger.open span:nth-child(1){ transform:translateY(7px) rotate(45deg); }
.hamburger.open span:nth-child(2){ opacity:0; }
.hamburger.open span:nth-child(3){ transform:translateY(-7px) rotate(-45deg); }

/* =================== HERO =================================== */
.hero{ padding-top:clamp(120px,16vh,180px); padding-bottom:clamp(40px,6vw,70px); position:relative; }
.hero-grid{
  display:grid; grid-template-columns:1.15fr .85fr; gap:clamp(30px,5vw,70px);
  align-items:center;
}
.hero-title{
  font-size:clamp(2.7rem,7.6vw,5.6rem); font-weight:800; letter-spacing:-.035em;
  line-height:1.06; margin:.34em 0 .5em;
}
.hero-title em{ font-style:normal; }
.hero-line{ position:relative; display:inline-block; color:var(--accent); }
.hero-line em{ font-family:var(--serif); font-style:italic; font-weight:500; }
.underline{
  position:absolute; left:-.5%; bottom:-.12em; width:101%; height:.28em;
  color:var(--accent); overflow:visible;
}
.underline path{
  stroke-dasharray:600; stroke-dashoffset:600;
  transition:stroke-dashoffset 1s ease .5s;
}
.hero.in .underline path{ stroke-dashoffset:0; }

.hero-sub{
  font-size:clamp(1.05rem,1.5vw,1.3rem); color:var(--ink-soft);
  max-width:36ch; line-height:1.55; margin-bottom:2em;
}
.hero-btns{ display:flex; align-items:center; gap:22px; flex-wrap:wrap; }

/* buttons */
.btn{
  display:inline-flex; align-items:center; gap:.5em; font-family:var(--sans);
  font-weight:600; font-size:1rem; cursor:pointer; border:0; transition:.22s ease;
}
.btn-primary{
  background:var(--accent); color:#fff; padding:.85em 1.7em; border-radius:100px;
  box-shadow:0 1px 0 rgba(0,0,0,.08);
}
.btn-primary:hover{ background:var(--accent-d); transform:translateY(-2px); box-shadow:0 8px 22px -10px var(--accent); }
.btn-outline{
  background:none; color:var(--ink); padding:.8em 1.6em; border-radius:100px;
  border:1.5px solid var(--ink);
}
.btn-outline:hover{ background:var(--ink); color:var(--paper); }
.btn-text{
  color:var(--ink); position:relative; padding:.3em 0;
}
.btn-text::after{ content:""; position:absolute; left:0; bottom:0; height:1.5px; width:100%; background:var(--ink); transform-origin:left; transition:transform .25s; }
.btn-text:hover::after{ transform:scaleX(0); transform-origin:right; }
.full-width{ width:100%; justify-content:center; }

/* hero media */
/* hero panel (photo-free) */
.hero-panel{
  background:var(--ink); color:var(--paper); border-radius:12px;
  padding:clamp(28px,3vw,42px); display:flex; flex-direction:column; gap:clamp(22px,3vw,34px);
  min-height:clamp(320px,40vw,460px); justify-content:space-between; position:relative; overflow:hidden;
  box-shadow:0 30px 60px -40px rgba(33,29,24,.6);
}
.hero-panel::after{
  content:""; position:absolute; right:-40px; top:-40px; width:140px; height:140px;
  border-radius:50%; background:var(--accent); opacity:.9;
}
.hero-panel-kicker{
  font-family:var(--sans); font-size:.78rem; font-weight:600; letter-spacing:.14em;
  text-transform:uppercase; color:color-mix(in srgb,var(--paper) 60%, transparent); position:relative; z-index:1;
}
.hero-panel-quote{
  font-family:var(--serif); font-style:italic; font-weight:400;
  font-size:clamp(1.5rem,2.6vw,2.1rem); line-height:1.28; position:relative; z-index:1;
}
.hero-panel-foot{ display:flex; flex-wrap:wrap; gap:9px; position:relative; z-index:1; }
.hp-chip{
  font-family:var(--sans); font-size:.84rem; font-weight:500;
  border:1px solid rgba(244,239,230,.28); color:color-mix(in srgb,var(--paper) 88%, transparent);
  padding:.4em .85em; border-radius:100px;
}

/* hero stats */
.hero-stats{
  display:grid; grid-template-columns:repeat(4,1fr); gap:24px;
  margin-top:clamp(40px,6vw,72px); padding-top:34px; border-top:1px solid var(--line);
}
.hstat{ display:flex; flex-direction:column; gap:4px; }
.hstat-num{ font-family:var(--disp); font-weight:700; font-size:clamp(1.8rem,3.4vw,2.7rem); letter-spacing:-.03em; line-height:1; }
.hstat-label{ font-size:.92rem; color:var(--ink-soft); }

/* =================== CLIENTS / MARQUEE ===================== */
.clients{ padding-block:clamp(40px,6vw,64px); border-block:1px solid var(--line); }
.clients-label{
  font-size:.82rem; font-weight:500; letter-spacing:.08em; text-transform:uppercase;
  color:var(--ink-soft); margin-bottom:26px;
}
.marquee{ overflow:hidden; -webkit-mask-image:linear-gradient(90deg,transparent,#000 8%,#000 92%,transparent); mask-image:linear-gradient(90deg,transparent,#000 8%,#000 92%,transparent); }
.marquee-track{ display:flex; align-items:center; gap:clamp(40px,5vw,72px); width:max-content; animation:scroll 38s linear infinite; }
.marquee:hover .marquee-track{ animation-play-state:paused; }
.wordmark{
  font-family:var(--disp); font-weight:600; font-size:clamp(1.5rem,2.6vw,2.1rem);
  color:var(--ink); opacity:.42; letter-spacing:-.02em; white-space:nowrap;
  transition:opacity .25s, color .25s;
}
.wordmark:hover{ opacity:1; color:var(--accent); }
@keyframes scroll{ to{ transform:translateX(-50%); } }
html[dir="rtl"] .marquee-track{ animation-name:scroll-rtl; }
@keyframes scroll-rtl{ from{ transform:translateX(-50%);} to{ transform:translateX(0);} }

/* =================== LIVE SOCIAL REACH ===================== */
.livecount{ background:var(--ink); color:var(--paper); }
.lc-head{ margin-bottom:clamp(40px,6vw,64px); }
.lc-live{
  display:inline-flex; align-items:center; gap:9px; font-size:.82rem; font-weight:600;
  letter-spacing:.1em; text-transform:uppercase; color:color-mix(in srgb,var(--paper) 64%, transparent);
  margin-bottom:20px;
}
.lc-dot{ width:9px; height:9px; border-radius:50%; background:var(--accent); position:relative; }
.lc-dot::after{
  content:""; position:absolute; inset:0; border-radius:50%; background:var(--accent);
  animation:lc-pulse 1.8s ease-out infinite;
}
@keyframes lc-pulse{ 0%{ transform:scale(1); opacity:.7; } 70%,100%{ transform:scale(3.2); opacity:0; } }
.lc-head h2{ font-size:clamp(2rem,4.6vw,3.4rem); max-width:18ch; }
.lc-grid{ display:grid; grid-template-columns:repeat(3,1fr); gap:clamp(20px,3vw,40px); }
.lc-card{
  display:flex; flex-direction:column; gap:6px; padding-top:28px;
  border-top:1px solid rgba(244,239,230,.16);
}
.lc-plat{ font-family:var(--disp); font-weight:600; font-size:1.15rem; color:color-mix(in srgb,var(--paper) 80%, transparent); }
.lc-num{
  font-family:var(--disp); font-weight:800; font-size:clamp(2.4rem,4.4vw,3.5rem);
  letter-spacing:-.03em; line-height:1; font-variant-numeric:tabular-nums; margin:8px 0 2px;
}
.lc-label{ font-size:.95rem; color:color-mix(in srgb,var(--paper) 62%, transparent); }
.lc-rate{ font-size:.86rem; font-weight:600; color:var(--accent); margin-top:8px; letter-spacing:.01em; }
.lc-source{ font-size:.82rem; color:color-mix(in srgb,var(--paper) 45%, transparent); margin-top:clamp(34px,5vw,52px); max-width:64ch; line-height:1.5; }

/* =================== ROI CALCULATOR ======================== */
.roi-grid{ display:grid; grid-template-columns:1fr 1fr; gap:clamp(24px,4vw,56px); align-items:stretch; }
.roi-inputs{ display:flex; flex-direction:column; gap:clamp(24px,3vw,38px); padding-top:6px; }
.roi-field{ display:flex; flex-direction:column; gap:14px; }
.roi-field > label{ font-size:.86rem; font-weight:600; color:var(--ink); }
.roi-field-top{ display:flex; align-items:center; justify-content:space-between; gap:16px; }
.roi-field-top label{ font-size:.86rem; font-weight:600; color:var(--ink); }
.roi-num{
  font-family:var(--disp); font-weight:700; font-size:1.15rem; color:var(--ink);
  width:130px; text-align:right; background:var(--paper); border:1px solid var(--line-2);
  border-radius:8px; padding:.42em .7em; transition:border-color .2s;
}
.roi-num:focus{ outline:none; border-color:var(--accent); }
.roi-range{
  -webkit-appearance:none; appearance:none; width:100%; height:4px; border-radius:4px;
  background:var(--line-2); cursor:pointer; margin:0;
}
.roi-range::-webkit-slider-thumb{
  -webkit-appearance:none; appearance:none; width:22px; height:22px; border-radius:50%;
  background:var(--accent); border:3px solid var(--paper); box-shadow:0 2px 8px -2px rgba(33,29,24,.5); cursor:pointer;
}
.roi-range::-moz-range-thumb{
  width:22px; height:22px; border-radius:50%; background:var(--accent);
  border:3px solid var(--paper); box-shadow:0 2px 8px -2px rgba(33,29,24,.5); cursor:pointer;
}
.roi-seg{ display:flex; gap:8px; background:var(--paper-2); padding:5px; border-radius:100px; border:1px solid var(--line-2); }
.roi-seg button{
  flex:1; font-family:var(--sans); font-weight:600; font-size:.94rem; color:var(--ink-soft);
  background:none; border:0; padding:.6em .5em; border-radius:100px; cursor:pointer; transition:.2s;
}
.roi-seg button.on{ background:var(--ink); color:var(--paper); }

.roi-out{
  background:var(--ink); color:var(--paper); border-radius:16px;
  padding:clamp(28px,3vw,42px); display:flex; flex-direction:column;
  box-shadow:0 30px 60px -42px rgba(33,29,24,.6);
}
.roi-out-label{ font-size:.78rem; font-weight:600; letter-spacing:.12em; text-transform:uppercase; color:color-mix(in srgb,var(--paper) 60%, transparent); }
.roi-big{ font-family:var(--disp); font-weight:800; font-size:clamp(3.4rem,7vw,5rem); line-height:1; letter-spacing:-.04em; color:var(--accent); margin:10px 0 6px; font-variant-numeric:tabular-nums; }
.roi-big-sub{ font-size:.98rem; color:color-mix(in srgb,var(--paper) 66%, transparent); margin-bottom:24px; }
.roi-rows{ list-style:none; display:flex; flex-direction:column; gap:0; margin:0 0 26px; }
.roi-rows li{
  display:flex; align-items:center; justify-content:space-between; gap:16px;
  padding:14px 0; border-top:1px solid rgba(244,239,230,.14); font-size:.96rem;
}
.roi-rows li span{ color:color-mix(in srgb,var(--paper) 68%, transparent); }
.roi-rows li strong{ font-family:var(--disp); font-weight:700; font-size:1.15rem; font-variant-numeric:tabular-nums; white-space:nowrap; }
.roi-rows li strong.neg{ color:#ff8a6b; }
.roi-out .btn{ margin-top:auto; }
.roi-note{ text-align:center; color:var(--ink-soft); font-size:.86rem; margin-top:clamp(30px,4vw,46px); max-width:70ch; margin-inline:auto; line-height:1.5; }
html[dir="rtl"] .roi-num{ text-align:left; }

/* =================== SECTION HEADS ========================= */
.about-head{ display:flex; align-items:baseline; gap:14px; }
.sec-num{ font-family:var(--disp); font-weight:700; font-size:1rem; color:var(--accent); }
.sec-tag{ font-size:.82rem; font-weight:600; letter-spacing:.1em; text-transform:uppercase; color:var(--ink-soft); }
.sec-head{ margin-bottom:clamp(40px,6vw,68px); }
.sec-head .about-head{ margin-bottom:22px; }
.services-h{ font-size:clamp(2rem,4.6vw,3.4rem); max-width:16ch; line-height:1.04; }

/* =================== ABOUT ================================= */
.about-grid{ display:grid; grid-template-columns:200px 1fr; gap:clamp(24px,4vw,64px); }
.about-head{ position:sticky; top:120px; align-self:start; }
.about-h{ font-size:clamp(1.9rem,4.4vw,3.2rem); max-width:18ch; margin-bottom:1em; }
.about-cols{ display:grid; grid-template-columns:1.3fr 1fr; gap:clamp(28px,4vw,56px); align-items:start; }
.about-cols p{ color:var(--ink-soft); margin-bottom:1.2em; max-width:46ch; }
.about-cols .btn{ margin-top:.4em; }
.pull{
  font-family:var(--serif); font-style:italic; font-weight:400;
  font-size:clamp(1.3rem,2.2vw,1.65rem); line-height:1.4; color:var(--ink);
  border-top:2px solid var(--accent); padding-top:1em;
}
.pull-cite{
  display:block; font-family:var(--sans); font-style:normal; font-size:.98rem;
  font-weight:600; color:var(--ink-soft); margin-top:1.1em;
}
.stat-row{
  display:grid; grid-template-columns:repeat(4,1fr); gap:clamp(20px,3vw,40px);
  margin-top:clamp(46px,6vw,80px); padding-top:40px; border-top:1px solid var(--line);
}
.astat{ display:flex; flex-direction:column; gap:8px; }
.astat-num{ font-family:var(--disp); font-weight:700; font-size:clamp(2rem,3.6vw,2.9rem); letter-spacing:-.03em; line-height:1; }
.astat:nth-child(1) .astat-num{ color:var(--accent); }
.astat:nth-child(2) .astat-num{ color:var(--denim); }
.astat:nth-child(3) .astat-num{ color:var(--sage); }
.astat:nth-child(4) .astat-num{ color:var(--ink); }
.astat-label{ font-size:.92rem; color:var(--ink-soft); max-width:22ch; }

/* =================== SERVICES ============================== */
.services-list{ border-top:1px solid var(--line); }
.svc{
  display:grid; grid-template-columns:80px 1fr 200px; gap:clamp(16px,3vw,48px);
  align-items:start; padding:clamp(28px,3.5vw,44px) 0; border-bottom:1px solid var(--line);
  position:relative; transition:padding-left .3s ease;
}
.svc::before{ content:""; position:absolute; left:0; top:0; bottom:0; width:0; background:var(--accent); transition:width .3s ease; }
.svc:hover{ padding-left:24px; }
.svc:hover::before{ width:4px; }
.svc-idx{ font-family:var(--disp); font-weight:600; font-size:1.1rem; color:var(--ink-soft); padding-top:.35em; }
.svc-main h3{ font-size:clamp(1.7rem,3.2vw,2.5rem); margin-bottom:.3em; transition:color .25s; }
.svc:hover .svc-main h3{ color:var(--accent); }
.svc-main p{ color:var(--ink-soft); max-width:52ch; }
.svc-meta{ font-family:var(--sans); font-size:.86rem; font-weight:500; letter-spacing:.04em; color:var(--ink-soft); text-align:right; padding-top:.6em; text-transform:uppercase; }

/* =================== PACKAGES ============================== */
.pkg-grid{ display:grid; grid-template-columns:repeat(3,1fr); gap:24px; }
.pkg{
  background:var(--paper); border:1px solid var(--line-2); border-radius:14px;
  padding:clamp(26px,2.6vw,38px); display:flex; flex-direction:column;
  position:relative; transition:transform .25s ease, box-shadow .25s ease;
}
.pkg:hover{ transform:translateY(-6px); box-shadow:0 28px 50px -34px rgba(33,29,24,.45); }
.pkg-featured{ background:var(--ink); color:var(--paper); border-color:var(--ink); }
.pkg-featured .pkg-for, .pkg-featured .pkg-features li{ color:color-mix(in srgb,var(--paper) 72%, transparent); }
.pkg-flag{
  position:absolute; top:-13px; left:50%; transform:translateX(-50%);
  background:var(--accent); color:#fff; font-size:.74rem; font-weight:700;
  letter-spacing:.08em; text-transform:uppercase; padding:.5em 1.1em; border-radius:100px; white-space:nowrap;
}
.pkg-head{ margin-bottom:22px; }
.pkg-name{ font-family:var(--disp); font-weight:700; font-size:1.5rem; letter-spacing:-.02em; }
.pkg-for{ font-size:.94rem; color:var(--ink-soft); margin-top:2px; }
.pkg-price{ display:flex; align-items:baseline; gap:.18em; margin-bottom:24px; }
.pkg-cur{ font-family:var(--disp); font-weight:600; font-size:1.1rem; align-self:flex-start; margin-top:.5em; }
.pkg-num{ font-family:var(--disp); font-weight:800; font-size:clamp(2.6rem,4vw,3.4rem); letter-spacing:-.04em; line-height:1; }
.pkg-per{ font-size:1rem; color:var(--ink-soft); }
.pkg-featured .pkg-per{ color:color-mix(in srgb,var(--paper) 65%, transparent); }
.pkg-features{ list-style:none; display:flex; flex-direction:column; gap:13px; margin-bottom:30px; flex:1; }
.pkg-features li{ font-size:.96rem; color:var(--ink-soft); padding-left:26px; position:relative; line-height:1.4; }
.pkg-features li::before{
  content:""; position:absolute; left:0; top:.5em; width:10px; height:10px;
  border:2px solid var(--accent); border-radius:50%;
}
.pkg-featured .pkg-features li::before{ border-color:var(--accent); }
.pkg-note{ text-align:center; color:var(--ink-soft); font-size:.94rem; margin-top:34px; max-width:60ch; margin-inline:auto; }

/* =================== CONTACT =============================== */
.contact-grid{ display:grid; grid-template-columns:1fr 1fr; gap:clamp(36px,6vw,84px); align-items:start; }
.contact-left .about-head{ margin-bottom:24px; }
.contact-h{ font-size:clamp(2rem,4.2vw,3.2rem); max-width:14ch; line-height:1.05; margin-bottom:.6em; }
.contact-sub{ color:var(--ink-soft); max-width:42ch; margin-bottom:2.4em; font-size:1.08rem; }
.contact-info{ display:flex; flex-direction:column; }
.contact-item{
  display:flex; flex-direction:column; gap:3px; padding:18px 0; border-top:1px solid var(--line);
  transition:padding-left .25s;
}
.contact-item:last-child{ border-bottom:1px solid var(--line); }
a.contact-item:hover{ padding-left:10px; }
.ci-label{ font-size:.78rem; font-weight:600; letter-spacing:.1em; text-transform:uppercase; color:var(--ink-soft); }
.ci-val{ font-family:var(--disp); font-weight:600; font-size:1.25rem; }
a.contact-item:hover .ci-val{ color:var(--accent); }

.contact-form{
  background:var(--paper); border:1px solid var(--line-2); border-radius:16px;
  padding:clamp(24px,3vw,40px); display:flex; flex-direction:column; gap:18px;
  box-shadow:0 24px 50px -40px rgba(33,29,24,.4);
}
.form-group{ display:flex; flex-direction:column; gap:7px; }
.form-group label{ font-size:.86rem; font-weight:600; color:var(--ink); }
.form-group input, .form-group select, .form-group textarea{
  font-family:var(--sans); font-size:1rem; color:var(--ink);
  background:var(--paper-2); border:1px solid var(--line-2); border-radius:10px;
  padding:.8em .95em; transition:border-color .2s, background .2s; width:100%;
}
.form-group textarea{ resize:vertical; min-height:104px; }
.form-group input:focus, .form-group select:focus, .form-group textarea:focus{
  outline:none; border-color:var(--accent); background:var(--paper);
}
.form-group input.err, .form-group select.err, .form-group textarea.err{ border-color:var(--accent); background:color-mix(in srgb,var(--accent) 7%, var(--paper)); }
.contact-form .btn{ margin-top:6px; }

/* =================== FOOTER ================================ */
.footer{ background:var(--dark); color:var(--paper); padding-block:clamp(48px,7vw,80px); }
.footer-inner{ display:flex; align-items:center; justify-content:space-between; gap:30px; flex-wrap:wrap; }
.logo-footer .logo-mark{ background:var(--paper); color:var(--dark); }
.logo-footer .logo-word{ color:var(--paper); }
.footer-tag{ font-family:var(--serif); font-style:italic; color:color-mix(in srgb,var(--paper) 70%, transparent); margin-top:8px; }
.footer-links{ display:flex; gap:clamp(18px,2.4vw,34px); flex-wrap:wrap; }
.footer-links a{ font-weight:500; color:color-mix(in srgb,var(--paper) 82%, transparent); transition:color .2s; }
.footer-links a:hover{ color:var(--accent); }
.footer-copy{ font-size:.88rem; color:color-mix(in srgb,var(--paper) 55%, transparent); width:100%; padding-top:26px; margin-top:8px; border-top:1px solid rgba(244,239,230,.12); }

/* =================== WHATSAPP FLOAT ======================== */
.wa-float{
  position:fixed; bottom:26px; right:26px; z-index:300;
  width:56px; height:56px; border-radius:50%; background:#25d366; color:#fff;
  display:flex; align-items:center; justify-content:center;
  box-shadow:0 12px 30px -8px rgba(37,211,102,.6); transition:transform .25s;
}
.wa-float:hover{ transform:scale(1.08) rotate(-4deg); }
html[dir="rtl"] .wa-float{ right:auto; left:26px; }

/* =================== TOAST ================================= */
.toast{
  position:fixed; bottom:30px; left:50%; transform:translate(-50%,140%);
  background:var(--ink); color:var(--paper); padding:14px 24px; border-radius:100px;
  font-weight:500; font-size:.96rem; z-index:400; box-shadow:0 18px 40px -16px rgba(0,0,0,.5);
  transition:transform .45s cubic-bezier(.2,.9,.3,1.2);
}
.toast.show{ transform:translate(-50%,0); }

/* =================== REVEALS =============================== */
.reveal{ opacity:0; transform:translateY(26px); transition:opacity .7s ease, transform .7s cubic-bezier(.2,.7,.2,1); }
.reveal.in{ opacity:1; transform:none; }
@media (prefers-reduced-motion:reduce){
  .reveal{ opacity:1; transform:none; transition:none; }
  .marquee-track{ animation:none; }
  .underline path{ stroke-dashoffset:0; transition:none; }
}

/* =================== RTL =================================== */
html[dir="rtl"]{ font-family:"Tajawal", var(--sans); }
html[dir="rtl"] h1, html[dir="rtl"] h2, html[dir="rtl"] h3,
html[dir="rtl"] .hstat-num, html[dir="rtl"] .astat-num, html[dir="rtl"] .pkg-num,
html[dir="rtl"] .pkg-name, html[dir="rtl"] .ci-val, html[dir="rtl"] .logo,
html[dir="rtl"] .wordmark, html[dir="rtl"] .sec-num, html[dir="rtl"] .svc-idx{
  font-family:"Tajawal", var(--disp);
}
html[dir="rtl"] .hero-line em, html[dir="rtl"] .pull, html[dir="rtl"] .hero-panel-quote, html[dir="rtl"] .footer-tag{
  font-family:"Tajawal", var(--serif); font-style:normal;
}
html[dir="rtl"] .svc-meta{ text-align:left; }
html[dir="rtl"] .hero-panel::after{ right:auto; left:-40px; }
html[dir="rtl"] .pkg-features li{ padding-left:0; padding-right:26px; }
html[dir="rtl"] .pkg-features li::before{ left:auto; right:0; }
html[dir="rtl"] .svc::before{ left:auto; right:0; }
html[dir="rtl"] .svc:hover{ padding-left:0; padding-right:24px; }
html[dir="rtl"] a.contact-item:hover{ padding-left:0; padding-right:10px; }

/* =================== RESPONSIVE ============================ */
@media (max-width:980px){
  .hero-grid{ grid-template-columns:1fr; }
  .hero-panel{ margin-top:10px; }
  .about-grid{ grid-template-columns:1fr; }
  .about-head{ position:static; }
  .about-cols{ grid-template-columns:1fr; }
  .contact-grid{ grid-template-columns:1fr; }
  .roi-grid{ grid-template-columns:1fr; }
  .pkg-grid{ grid-template-columns:1fr; max-width:480px; margin-inline:auto; }
  .svc{ grid-template-columns:50px 1fr; }
  .svc-meta{ grid-column:2; text-align:left; padding-top:0; }
  html[dir="rtl"] .svc-meta{ text-align:right; }
}
@media (max-width:760px){
  .nav-links{
    position:fixed; inset:0 0 0 auto; width:min(78vw,320px); background:var(--paper);
    flex-direction:column; justify-content:center; align-items:flex-start; gap:28px;
    padding:40px; transform:translateX(100%); transition:transform .35s cubic-bezier(.3,.8,.2,1);
    box-shadow:-20px 0 60px -30px rgba(0,0,0,.4); border-left:1px solid var(--line);
  }
  html[dir="rtl"] .nav-links{ inset:0 auto 0 0; transform:translateX(-100%); border-left:0; border-right:1px solid var(--line); }
  .nav-links.open{ transform:translateX(0); }
  .nav-link{ font-size:1.4rem; font-family:var(--disp); font-weight:600; }
  .hamburger{ display:flex; }
  .hero-stats{ grid-template-columns:repeat(2,1fr); gap:28px 18px; }
  .stat-row{ grid-template-columns:repeat(2,1fr); gap:30px 18px; }
}
@media (max-width:460px){
  .hero-btns{ gap:14px; }
}
